I'm Josh Bernstein
The last two decades have been spent surrounded by printers, mockups, deadlines, and rolls of material moving through production floors. In that time, I built a sticker manufacturing company focused on creating high-quality products and customer experiences through transparent communication and efficient workflows.
I designed the systems that helped customers understand the status of their orders as they moved through production. The same attention was given to our visual identity and brand, with consistent visual design and messaging reinforcing the trust we aimed to build throughout the process. Every interaction, from placing an order to opening the finished package, was treated as part of the overall customer experience.
Professional Experience
Rockin Monkey – Creative Operations Director
2012 – 2025
Built and led a custom-product e-commerce and manufacturing business from startup to a 17-person, four-department operation, connecting brand strategy, marketing, customer experience, and production.
Determined operational priorities across creative, marketing, production, and customer service while managing a $496,000 annual budget, maintaining a 4.7-star customer rating across 13,000 verified reviews and 62% customer retention.
Rockin Monkey – Marketing Manager
2021 – 2023
Built and led a three-person cross-functional marketing team using Agile workflows, coordinating campaign planning, photoshoots, creative production, copywriting, social media scheduling, paid advertising, and post-launch optimization across digital channels.
Developed and optimized paid search and paid social campaigns, creating photography, ad creative, and A/B campaign performance improvements that supported product launches and revenue growth.
Directed brand strategy, visual communication, campaign development, product launches, packaging design, digital assets, and multi-channel audience engagement across email, paid search, paid social, web, and print.
Directed commercial strategy using customer segmentation, competitive intelligence, market validation, and campaign performance analysis, conducting 40+ market validation tests that informed 9+ commercial initiatives with first-year ROI of 5–8x.
Rockin Monkey – Production Manager
2020 – 2025
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Rockin Monkey – UX/UI Developer
2018 – 2020
Created and implemented a customer approval and order-tracking platform with customer-facing and employee-facing interfaces; processed 450,000+ customer mockups, 2.7 million+ automated status updates, and 1.4 million+ production updates, improving visibility across customers and internal teams.
Architected the customer approval experience and supporting operational workflows, designing customer- and employee-facing processes, automated communications, and production logic that reduced status inquiries by 50% and accelerated approval turnaround by 80%.
Rockin Monkey – Graphic Designer
2007 – 2012
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Arizona State University – Instructor, Priciples of Design
2007 – 2012
Created and presented 30-minute lectures covering the coursework for an undergraduate Principles of Design class.
Developed student handouts and tests based on lectures to reinforce key principles and artistic works that students should know.
Developed comprehensive syllabi, structured studio projects, and created a grading system that balanced technical skill and conceptual thinking.
Oversaw the daily operations of the art studio, ensuring equipment was maintained and safety protocols were followed by all students.
Led constructive group and individual critiques to help students critically analyze their own work and the work of their peers.
Provided academic and artistic guidance, held regular office hours, and assisted students with portfolio development for exhibitions or advanced studies.
Education
Texas State University
Bachelor of Fine Arts
2008 – 2011
Arizona State University
Graduate Studies in Fine Art
(Coursework Completed)
2012 – 2013
Teaching
Arizona State University
Instructor – Principles of Design
2012 – 2013
Core Competencies
Creative Operations
Brand Strategy
Customer Journey Design
Workflow Design
Team Leadership
Customer Experience
Market Research
Product Launches
Competitive Intelligence
A/B Testing
Campaign Development
Integrated Marketing
Commercial Strategy
Performance Analytics
E-commerce Development
Creative Production Workflow
Operational Systems Design
Business Process Improvement
Vendor & Budget Management
Work Personality Assessment
A recent employment application included a workplace assessment that generated a report for both the employer and me. While I don’t place too much weight on personality assessments, I found the results interesting enough to share.
The summaries below provide a broad overview of how I approach problem-solving, communication, and leadership at work.